Aug 13 2009
ATaleofTwoPrices continues..Today’s Comparison …. Audi A3!
This months “MyRide” newsletter has a section on current August deals.
http://www.myride.com/content/shared/articles/templates/index.cfm/article_id_int/6545/id/30949
So, we glanced thru it and found the U.S. Audi A3 with a dealer incentive discount of $2,500. We decided to compare the features and pricing in both countries. We even took some more time to call dealers in both countries.
In summary we found a difference of 4,000 or 10.39 percent. At par the difference will be $6712 or 17.57% More significanly though, we discovered that the webs sites were identical and the car features / options and descriptions were identical. The main issue was availability. There were no 2009’s in Canada and they were very scarce in the U.S. Our U.S. reps could not locate any. So another lesson learned …it is ethical to offer really fantastic prices and discounts on a product that you don’t have?
Continue reading “ATaleofTwoPrices continues..Today’s Comparison …. Audi A3!”













