Mar 30
CWB is benchmarked to other sites - and we do good
CWB recently subscribed to Google Benchmarking Tool which compares key statistics for web site of similar sizes. CWB is doing really well thanks to you all. Here are a few key numbers for the last month.
- Visits per month – CWB about 15,000 - 201% above the benchmark of 5,000
- Page views – CWB about 62,000 per month – 239% above the benchmark of 18,000
- Average time on site – CWB 4.52 minutes + 94% over benchmark of 2.31 minutes
- Pages per visit – CWB 4.16 pages +13% above benchmark of 3.68 pages
- Bounce rate – CWB 40% - this is 13% below the benchmark rate of 46%, this is good!
- % new Visitors – CWB 33% - this is 48% below the benchmark of 63%, this is good!
In conclusion, those who have discovered CWB really love the site and return over and over. Thank you all; but we all know that we need to do more awareness in the media, papers as many have already commented on. Keep the ideas and comments coming.
But make sure you tell your friends and associates, ask them to signthe petition.
March 31st, 2008 at 12:35 pm
Hi Serge,
You want a low bounce rate and a high rate of return visitors — those all hallmarks of a site with great content and lots of user engagement.
March 31st, 2008 at 5:54 pm
Thanks for the clarification George - it’s like some car company numbers - some times it looks good and it’s not and then sometimes a lower number is better. Therefore, we score high on all benchmarked items.